As of now, the Pac-12 Conference is undergoing some changes that will significantly impact its future. Some key developments include:
Expansion Talks: The Pac-12 has been exploring the possibility of expanding its membership by adding new schools. This move is seen as a strategic decision to strengthen the conference and increase its competitiveness in both athletics and academics.
Media Rights Negotiations: The Pac-12 is also in the midst of negotiating its media rights deals, which are crucial for the conference's financial well-being. The outcome of these negotiations will determine how much revenue the conference can generate in the coming years.
Leadership Changes: The Pac-12 recently went through a leadership change, with new commissioner George Kliavkoff taking over in July 2021. Kliavkoff is tasked with leading the conference through a period of transition and change, including addressing issues such as revenue generation, media rights, and expansion.
Overall, the future of the Pac-12 is uncertain but full of potential for growth and development. The decisions made in the coming months and years will shape the conference's trajectory and determine its competitiveness on the national stage.
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